Smart Watch "Nexus" - Between virtual and reality
- Brook Young
- 2021年7月26日
- 讀畢需時 1 分鐘

Do not "kidnap" the elderly with modern technology aesthetics
Try not to speculate on consumer psychology across ages and genders
_ To Lifesense
# One present from daughter to father #
Target user age/gender:55-75,Men
Target purchaser age/gender:35-45,Women

Blurring the boundary between virtual and reality, alleviating the fear and anxiety of contemporary old people about the unknown .




For them, it’s better to be just a watch
“ Even if you are older, don’t extinguish your inner passion for life "

For them, it’s better to be just a watch
“ Even if you are older, don’t dislike your inner curiosity about new things "

For them, it’s better to be just a watch
“ Even if you are older, don’t give up your inner persistence to the original intention "

For them, it’s better to be just a watch
“ Even if you’re older, don’t weaken your enthusiasm for things "

For them, it’s better to be just a watch
“ Even if you are older, don’t condone your inner anger towards things "

▼ Prototype







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